August 1 to 31, compared against July 1 to 31.
DEFINITIONS & SCOPEUnique purchasers is the count of distinct verified cardholders with a purchase billed by each airline during the month, tickets and ancillaries, all booking channels billed by the carrier. Growth is the percentage change in each airline's unique purchasers versus July.
RESOLUTION METHODThe airline with the highest month-over-month customer growth rate wins. Resolution requires a minimum of 10,000 qualifying transactions per outcome. In the event of a tie for first, all positions are refunded in full.
DATA SOURCE Powered by verified transaction data from American Spend's oracle. Anonymized, aggregated, and secured. Real, objective, verified proof of spend sourced from a representative sample of consumer spending.