September 7 to 13, compared against the August 31 to September 6 prior week.
DEFINITIONS & SCOPESales are total verified consumer dollars processed under the Starbucks descriptor during the window, all channels, U.S. consumer rails. Gift card loads are out of scope.
RESOLUTION METHODUp wins if window sales exceed the prior week's; Down wins if they finish below. In the event of a tie, all positions are refunded in full.
DATA SOURCE Powered by verified transaction data from American Spend's oracle. Anonymized, aggregated, and secured. Real, objective, verified proof of spend sourced from a representative sample of consumer spending.