Food & BeverageBurgers & Fried ChickenTaco BellFive GuysShake ShackChipotleRaising Cane's Chicken FingersDave's Hot ChickenWingstop
Food & BeverageBurgers & Fried ChickenTaco Bell

The Last Value Venue

Will Taco Bell or Burger & Chicken grow transactions faster this week?

Taco Bell is stacking launches: Crispy Chicken Crunchwrap Sliders, a new chicken lineup, and the Beefy Crunch Burrito's return. The burger giants have the scale, the Bell has the momentum. One window, two registers.

Closed
Cancelled
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Final Result

BBB
+3
Burgers & Fried Chicken0%
T
Taco Bell0%
Market Cancelled

Activity

Closed
Cancelled
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Final Result

BBB
+3
Burgers & Fried Chicken0%
T
Taco Bell0%
Market Cancelled

Activity

MARKET WINDOW

September 28 to October 4, compared against the September 21 to 27 prior week.

DEFINITIONS & SCOPE

Transaction count is the total number of verified purchase transactions at each side's merchants during the window, all channels. Growth is the percentage change in each side's transaction count versus the prior week.

RESOLUTION METHOD

The side with the higher week-over-week transaction count growth rate wins. Resolution requires a minimum of 10,000 qualifying transactions per side. In the event of a tie, all positions are refunded in full.

DATA SOURCE

Powered by verified transaction data from American Spend's oracle. Anonymized, aggregated, and secured. Real, objective, verified proof of spend sourced from a representative sample of consumer spending.

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