MARKET WINDOW
September 1 to 30, compared against August 1 to 31.
DEFINITIONS & SCOPE
Sales are total verified consumer dollars processed directly under each merchant's own descriptor during the window. On both sides, charges billed through app stores are out of scope; the Dating Apps side therefore resolves on web-billed subscriptions and purchases only. Growth is the percentage change in each side's sales versus August.
RESOLUTION METHOD
The side with the higher month-over-month sales growth rate wins. Resolution requires a minimum of 10,000 qualifying transactions per side. In the event of a tie, all positions are refunded in full.
DATA SOURCE
Powered by verified transaction data from American Spend's oracle. Anonymized, aggregated, and secured. Real, objective, verified proof of spend sourced from a representative sample of consumer spending.