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Health & WellnessFitness ClassesGyms

Sweat Equity

Will Gyms or Fitness Classes grow members faster in August?

The iron church against the boutique studio. Two theories of American fitness, settled on which adds more paying members in August.

EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      

Select Outcome

Early Pool
+3
Fitness Classes—
+6
Gyms—
$
Graduation Progress36%
▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓
$18of $50 to graduate

Activity

EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      EARLY POOL      

Select Outcome

Early Pool
+3
Fitness Classes—
+6
Gyms—
$
Graduation Progress36%
▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓▓
$18of $50 to graduate

Activity

MARKET WINDOW

August 1 to 31, compared against July 1 to 31.

DEFINITIONS & SCOPE

Members is the count of distinct verified cardholders with a qualifying charge on each side during the month, the big gyms against the boutique studios. Growth is the percentage change versus July.

RESOLUTION METHOD

The side with the higher month-over-month member growth rate wins. Resolution requires a minimum of 10,000 qualifying transactions per side. In the event of a tie, all positions are refunded in full.

DATA SOURCE

Powered by verified transaction data from American Spend's oracle. Anonymized, aggregated, and secured. Real, objective, verified proof of spend sourced from a representative sample of consumer spending.

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