Liquid Assets

Will the Alcohol or Grocery aisle grow sales faster this week?

Oktoberfest opens in Munich on Saturday and America drinks along from home. The liquor store against the grocery run, settled on whose sales grow faster in the first week of beer season.

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Odds at Close

Grocery59%

Alcohol41%

Resolving in 32 Hours

Graduation Progress14%

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$7of $50 to graduate

Activity

Closed

Odds at Close

Grocery59%

Alcohol41%

Resolving in 32 Hours

Graduation Progress14%

$7of $50 to graduate

Activity

MARKET WINDOW

September 14 to 20, compared against the September 7 to 13 prior week.

DEFINITIONS & SCOPE

Sales are total verified consumer dollars on each side during the window, all channels. Walmart, Target, and Costco bill under their own descriptors and belong to neither side. Growth is the percentage change in each side's sales versus the prior week.

RESOLUTION METHOD

The side with the higher week-over-week sales growth rate wins. Resolution requires a minimum of 10,000 qualifying transactions per side. In the event of a tie, all positions are refunded in full.

DATA SOURCE

Powered by verified transaction data from American Spend's oracle. Anonymized, aggregated, and secured. Real, objective, verified proof of spend sourced from a representative sample of consumer spending.

Food & Beverage Grocery Alcohol

Liquid Assets

Will the Alcohol or Grocery aisle grow sales faster this week?

Oktoberfest opens in Munich on Saturday and America drinks along from home. The liquor store against the grocery run, settled on whose sales grow faster in the first week of beer season.

Closed

Odds at Close

Grocery59%

Alcohol41%

Resolving in 32 Hours

Graduation Progress14%

$7of $50 to graduate

Activity

Closed

Odds at Close

Grocery59%

Alcohol41%

Resolving in 32 Hours

Graduation Progress14%

$7of $50 to graduate

Activity

MARKET WINDOW

September 14 to 20, compared against the September 7 to 13 prior week.

DEFINITIONS & SCOPE

RESOLUTION METHOD

The side with the higher week-over-week sales growth rate wins. Resolution requires a minimum of 10,000 qualifying transactions per side. In the event of a tie, all positions are refunded in full.