Spend
America's Spending Index™
How it Works
Trending
Trends
Head to Head
Events
Long-Term
Trending
Trends
Head to Head
Events
Long-Term
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TREND
Spotify
Spotify Premium subscriptions ↑ MoM in Q1?
Yes
56%
No
44%
$1.7m Vol.
59d
Starbucks
vs.
Dunkin'
Starbucks vs Dunkin'
Starbucks
54%
Dunkin'
46%
$3.1m Vol.
29d
Walmart
vs.
Target
Walmart vs Target
Walmart
54%
Target
46%
$2.5m Vol.
29d
Home Depot
vs.
Lowe's
Home Depot vs Lowe's
Home Depot
55%
Lowe's
45%
$2.6m Vol.
29d
CVS
vs.
Walgreens
CVS vs Walgreens
Cvs
52%
Walgreens
48%
$2.5m Vol.
29d
Nike
vs.
Adidas
Nike vs Adidas
Nike
56%
Adidas
44%
$2.8m Vol.
29d
McDonald's
vs.
Burger King
McDonald's vs Burger King
McDonald's
61%
Burger King
39%
$2.8m Vol.
29d
Costco
vs.
Sam's Club
Costco vs Sam's Club
Costco
57%
Sam's Club
43%
$2.9m Vol.
29d
Dollar General
vs.
Dollar Tree
Dollar General vs Dollar Tree
Dollar General
51%
Dollar Tree
49%
$1.8m Vol.
29d
Netflix
vs.
Disney+
Netflix vs Disney+
Netflix
53%
Disney+
47%
$2.6m Vol.
29d
Shell
vs.
ExxonMobil
Shell vs ExxonMobil
Shell
52%
ExxonMobil
48%
$2.2m Vol.
29d
TREND
Yoga & Pilates vs CrossFit & HIIT
Yoga & Pilates
52%
CrossFit & HIIT
48%
$1.7m Vol.
59d
TREND
Local Cafés vs Chain Coffee
Local Cafés
45%
Chain Coffee
55%
$1.6m Vol.
59d
TREND
Organic Grocers vs Big Box
Organic Grocers
41%
Big Box
59%
$1.6m Vol.
59d
TREND
Apple Pay vs Cash App
Apple Pay
59%
Cash App
41%
$1.9m Vol.
59d
TREND
EV Charging vs Gas Stations
EV Charging
36%
Gas Stations
64%
$1.6m Vol.
59d
TREND
Boutique Fitness vs Chain Gyms
Boutique Fitness
46%
Chain Gyms
54%
$1.5m Vol.
59d
EVENT
Super Bowl Weekend: Chicken Wings & Beer Spend > January?
Yes
54%
No
46%
$1.6m Vol.
6d
EVENT
Starbucks
Valentine's Week: Starbucks 'Pink Drink' Spend ↑?
Yes
52%
No
48%
$1.3m Vol.
13d
EVENT
Target
Back-to-School: Target Spend ↑ > July?
Yes
54%
No
46%
$1.7m Vol.
44d
EVENT
Black Friday: Electronics Spend ↑ > 2024?
Yes
56%
No
44%
$2.0m Vol.
319d